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What is the customer reaction to GDPR telling us about our data culture?

I am delighted to be recognised by SAS as an influencer in the realms of Customer Experience, value analytics and CRM. In my collaborative role with them I have been reading the resu… Read more
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Using your Relationship Experience to Build Trust

Using your Relationship Experience to Build Trust A lot has been written about how the relationship experience creates competitive advantage in an increasingly commoditising… Read more
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Managing Distributors as Partners

Our new book is out! It’s only taken three years to write….. MANAGING AND DEVELOPING YOUR DISTRIBUTOR RELATIONSHIP Are you considering using distributors, or unsu… Read more
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Dimension Data revolutionises the Tour de France viewing experience

I was delighted to be invited by Dimension Data to a reception in London where they explained how their technology and real-time big data analytics are revolutionising the viewin… Read more
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B2B Trust as business developer

Customer Attuned Director, Mark Hollyoake shares the research insights from his DBA on Trust within B2B Relationships at the forthcoming event: Your Future in Partnership with… Read more
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Insight-Driven Marketing – The Intention/Reality Gap

Those who know me will confirm that I am an “accidental influencer”. I’m just somebody who’s passionate about customer experience and business value who started sharin… Read more
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Peter Lavers recognised as top CX influencer

Our founding director and Head of Relationship Quality Peter Lavers has again been recognised as one of the world’s top influencers in Customer Experience (CX). Peter wil… Read more
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Dimension Data 2018 Global Customer Experience Benchmark Survey

Customer Attuned Director and Head of Relationship Quality, Peter Lavers, has been commissioned by Dimension Data to contribute to its 2018 Global Customer Experience Benchma… Read more
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We are delighted to welcome Andy Field as a new Non-Exec Director

Customer Attuned are excited to announce the appointment of Andy Field as a Non-Executive Director (NED). Andy is a highly experienced executive and non-executive. His busines… Read more
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CONTACTUM Sales Academy

Had a terrific first session with the graduate intake for the CONTACTUM Sales Academy; very enthusiastic bunch of guys and they will help shape the wider sales academy programme t… Read more