Trust as a business developer
Customer Attuned Director, Mark Hollyoake, speaks at Xtend London event. The audience was made up of senior Directors from a wide range of industry sectors. During the talk, Mark… Read more
The DNA of Trust
Trust in a B2B context has received increasing attention in recent years, as organisations recognize its role in relationship development.
In this blog, using insight from lite… Read more
CA Director, Peter Lavers in Las Vegas at the IBM Amplify 2017 conference in his role as a Watson Commerce Futurist
We’re pleased to announce that Peter Lavers will attend the IBM Amplify 2017 conference in Las Vegas in his role as a Watson Commerce Futurist.
IBM Amplify is the premier Marketing… Read more
Understanding and building sales capability
In the world of B2B, the capability of your people is crucial to your company’s success. We have drawn from a recent client engagement to share a case study demonstrating how invest… Read more
Customer Attuned spotlights Employee Relationship Quality (ERQ)
Customer Attuned have been managing Customer Relationship Quality (CRQTM) programmes with our UK clients for a number of years. But did you know that we also offer an Employee ver… Read more
Trust in Me ~ now three years in
Mark Hollyoake shares insights from his doctorate on trust within B2B
What do we really know about trust? It may be the subject of numerous books and conference papers, bandied abo… Read more
Customer Attuned Director speaks at Napier University
A guest lecture in Strategic CRM was delivered by CA Director, Mark Hollyoake, to an audience of MSC students at Napier University in Edinburgh. During his three hour session Mark… Read more
New Infographic: Challenges facing the Auto Industry
The automotive sector is facing massive changes in the next 10 years.
How will this affect your customer management?
Download the infographic in pdf
… Read more
building a culture of customer centricity based on B2B Trust
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