An environment of uncertainty, change and low inflation, coupled with sluggish market growth, make decisions on how to deliver more value, increasingly hard to re… Read more
http://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttp://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2017-08-30 16:30:262017-08-30 16:30:26‘More and Better for Less’
So, back with the theme of the original TV series, who wants to win the prize? And here we are with three fabulous questions – where is my significant growth going to come from? Who i… Read more
http://customerattuned.com/wp-content/uploads/2015/10/CRM-6-Steps-for-Change-1-e1497256316448.jpg953993Gary Lunthttp://customerattuned.com/wp-content/uploads/2016/05/logo.pngGary Lunt2017-06-12 09:32:442018-01-05 08:29:43Finding the right answers to your $64,000 questions
The Top Five Obstacles to Customer Centricity in B2B Companies and How to Overcome them
Obstacle 5: Out of Date IT Tools
This is the fifth blog in our series based on the early resul… Read more
Peter Lavershttp://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2016-05-18 07:00:102016-06-07 12:06:13Top 5 Obstacles to B2B Customer Centricity #5 Out of Date IT Tools
This series of blogs explores twelve “golden threads” of critical capability across the CAA® model and considers their application in B2B customer management (CM). All of… Read more
http://customerattuned.com/wp-content/uploads/2016/05/logo.png00Peter Lavershttp://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2015-07-14 07:00:222016-06-07 12:07:27The Golden Threads: Part 12 (of 12): Information & Technology
This series of blogs explores twelve “golden threads” of critical capability across the CAA® model and considers their application in B2B customer management (CM). All of… Read more
This series of blogs explores twelve “golden threads” of critical capability across the CAA® model and considers their application in B2B customer management (CM). All of… Read more
http://customerattuned.com/wp-content/uploads/2016/05/logo.png00Peter Lavershttp://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2015-07-03 07:00:172016-06-07 12:46:00The Golden Threads: Part 5 (of 12): Hunting New Business
This series of blogs explores twelve “golden threads” of critical capability across the CAA® model and considers their application in B2B customer management (CM). All of… Read more
The Customer Attuned Assessment (CAA®) has quickly established itself as the leading customer management (CM) capability assessment that is 100% focused on B2B companies.
Ba… Read more
http://customerattuned.com/wp-content/uploads/2016/05/logo.png00Peter Lavershttp://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2015-06-29 10:02:312016-06-07 11:57:23An Introduction To The Golden Threads of B2B Customer Management
Many CM and CRM systems are over-sold and over promise on the capabilities they can deliver from day one. This generates a high level of expectation and anticipation which puts pre… Read more
http://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttp://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2015-05-01 14:36:252016-08-04 08:43:17CRM Steps for Success – Managing Expectations, Part 5 of 7
In my last article I explored some of the drivers and needs for a good CRM implementation and the 6 vital steps needed to implement a successful CRM programme. Today we are going to lo… Read more
http://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttp://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2015-05-01 13:54:302016-08-04 08:44:13CRM steps for success - Part 2 of 7
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