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Is your distributor up to the challenges ahead?

Is your distributor up to the challenges ahead?  We have an evaluation tool (Distributor Evaluation Tool – DAT) that will tell you and highlight what needs fixing or replacing… Read more
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Are your people getting the right share of mind / share of voice with your distributors?

    Are your people getting the right share of mind / share of voice with your distributors?     We have the training and development programme to fix it. It cov… Read more
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How many times have you heard someone say – “here is your $64,000 question?” And how many times have you failed to have the right answer?

If it was easy, the original TV series would never have existed; so, we all know it is difficult to find the answers to some really challenging questions, such as “where will I get m… Read more
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The DNA of Trust

Trust in a B2B context has received increasing attention in recent years, as organisations recognize its role in relationship development. In this blog, using insight from lite… Read more
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Understanding and building sales capability

In the world of B2B, the capability of your people is crucial to your company’s success. We have drawn from a recent client engagement to share a case study demonstrating how inve… Read more
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Customer Attuned spotlights Employee Relationship Quality (ERQ)

Customer Attuned have been managing Customer Relationship Quality (CRQTM) programmes with our UK clients for a number of years. But did you know that we also offer an Employee ver… Read more
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Making MBTI Work For Sales Teams – Part 3

Flexing selling style to better connect In our previous papers we have looked at each of the four MBTI ‘scales’ and have addressed three vital questions: How do we spot this cha… Read more