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Customer Attuned Director Guest Speaker at The University of Southampton

CA Ltd Director ,Mark Hollyoake delivered a guest lecture at the University of Southampton today.  Over the course of two hours Mark led an interactive session that explored; Th… Read more
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Finding the right answers to your $64,000 questions

So, back with the theme of the original TV series, who wants to win the prize? And here we are with three fabulous questions – where is my significant growth going to come from? Who i… Read more
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Top 5 Obstacles to B2B Customer Centricity #5 Out of Date IT Tools

The Top Five Obstacles to Customer Centricity in B2B Companies and How to Overcome them Obstacle 5: Out of Date IT Tools This is the fifth blog in our series based on the early resul… Read more
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Top 5 Obstacles to B2B Customer Centricity #4 Stalled/Delayed/Dropped Customer Programmes

The Top Five Obstacles to Customer Centricity in B2B Companies and How to Overcome them Obstacle 4: Stalled/Delayed/Dropped Customer Programmes This is the fourth blog in our se… Read more
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Top 5 Obstacles to B2B Customer Centricity # 3 Silo’d Organisation

The Top Five Obstacles to Customer Centricity in B2B Companies and How to Overcome them Obstacle 3: Silo’d Organisation This is the third blog in our series based on the early res… Read more
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Top 5 Obstacles to B2B Customer Centricity # 2 Multi-channel Journey

The Top Five Obstacles to Customer Centricity in B2B Companies and How to Overcome them Obstacle 2: Multi-channel Journey This is the second blog in our series based on the early re… Read more
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Top 5 Obstacles to B2B Customer Centricity and How to Overcome Them

Obstacle 1: Numbers Focus This series of blogs is based on the early results of research undertaken by Peter Lavers on customer centricity. It’s not too late to take part – if yo… Read more