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Developing the Sales Academy

Had a great day with Nigel and the sales colleagues from CONTACTUM  at an exhibition in Exeter – great insights to help develop the Sales Academy, and first hand experience of d… Read more
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Driving Insight

One of our great days with the team at Nomad Foods Europe; many thanks in particular to our colleague Paul Weston and his assistance in creating a tool to assist with market mapping … Read more
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Trust Talk – “Trust as an element of Customer Development”

Trust is the buzzword of the moment in Business to Business, the new elixir that clinches contracts, opens doors and pushes up profits without requiring resources or investment;… Read more
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Deep-Insight CRQ

In January, our CRQ partners Deep-Insight took their own medicine and conducted a CRQ (Customer Relationship Quality) assessment on their own partners and customers to ask what… Read more
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Think 2018

We’re delighted to announce that Customer Attuned director Peter Lavers will be participating at IBM Watson’s showcase Think 2018 conference in Las Vegas in March… Read more
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Seven ideal characteristics of a B2B influencer

Influencer Marketing is becoming increasingly recognised as an important component in the marketing mix*, particularly with the rise of digitally-enabled customer empowerm… Read more
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Watson Commerce B2B Tweetchat – 13 February, 6pm UK time

Customer Attuned director Peter Lavers will be co-hosting an IBM Watson Commerce B2B tweetchat with Melissa Gonzalez (award winning retail strategist) on Tuesday 13 February a… Read more
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The Future and Challenges of Customer Experience

A little while ago a Helsinki-based customer feedback analytics company called Lumoa asked me to contribute to a blog series they were writing on the future of Customer Experienc… Read more
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Top 9 Customer Experience Influencers

We’re delighted to report that one of our founding directors Peter Lavers has again been featured by Capterra as one of the top influencers in the world in the field of Custom… Read more