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Why B2B companies need to become more attuned to their clients

Austria’s Prince Clemens von Metternich is said to have made the quote “When France sneezes, Europe catches a cold” when commenting on the impact of the French Rev… Read more
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CRM Steps for Success, Part 1 of 7

According to a recent survey by IBM Global Services, 85% of companies are not feeling fully successful with CRM. The remedies having the greatest impact ‘are not the big ticket i… Read more

Peter Lavers voted SAPs Top 60 Influencer

When it comes to customer experience, there are some thought leaders who are making big strides and providing thought-provoking insights and ideas. To help you get an edge and lea… Read more

Insurance Expert Alan Thompson Joins Customer Attuned as Director

Alan brings an exceptional blend of Customer Management (CM) expertise combined with in-depth knowledge of the insurance industry developed over more than 25 years of working i… Read more

Top Microsoft Partner eBECS gets Customer Attuned

Award winning Microsoft Dynamics reseller, eBECS, knows that to stay on top of its game it makes sound commercial sense to run a health-check on its customer management capabilit… Read more
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The Great Debate (4) – What Does Leading Edge Mean to B2B Customer Management?

In the fourth instalment of The Great Debate, three senior executives: Chris Russel of Luvata, Nigel Brotherton of Volkswagen Group UK and Mairead McSweeney of BT Business Irela… Read more