We have two recent examples of problems within massive UK businesses, one which appears to understand the power and value of trust and another which does not.
In June the systems pr… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Chris Huddhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngChris Hudd2015-02-28 17:55:582016-06-07 09:24:08RBS vs O2 – Understanding the power and value of trust
Was there ever a golden era when people ran businesses to earn a good living and contribute to the society that provided the foundation for their good fortune?
We seem to have evolve… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2015-02-28 16:59:202016-06-07 13:13:10Is it really success if it’s not equitable?
The concept of equity emanates from law – the idea (or ideal!) of fairness in dealings between two individuals/organisations. But how does this concept translate into B2B… Read more
Some time ago I was working with a B2B insurance company that did all its business through brokers. They were bemoaning the fact that they were not getting improved “net prom… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Peter Lavershttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2015-02-28 16:53:272017-12-07 08:57:16How do I know how much my business is trusted?
The Hidden Opportunity
Recent research into the relationships between brokers and insurance companies has revealed a significant opportunity to
increase the overall sha… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Benjamin Treshamhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngBenjamin Tresham2015-02-28 16:05:002016-08-04 08:50:10Would you like to increase your broker revenues by up to 37%?
Customer Attuned recently brought together a group of senior leaders from a number of sectors to debate and discuss the issue of trust – a subject of which it is difficult to turn o… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2015-02-28 16:01:102016-06-07 09:49:18What B2B Industry Leaders are saying about Trust
Trust is a wonderful thing when you have it. At times, though, we can grow complacent: we become so used to it just “being there”, that we forget what the world would lik… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Benjamin Treshamhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngBenjamin Tresham2015-02-28 16:00:102016-06-24 15:54:56Taking trust for granted is not a neutral option
In the history of the UK’s financial services industry the name The Equitable Life still stands out in infamy as a company whose public failure in 2000 had drastic consequen… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Peter Lavershttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2015-02-28 14:58:172016-06-07 13:14:49Rehabilitating the word 'equitable' in B2B customer relationships
The Oxford English Dictionary’s definition of interdependence is (unsurprisingly): “depend on each other”, yet until recently we saw little evidence of t… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Chris Huddhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngChris Hudd2015-02-28 14:57:012016-06-07 09:51:25Interdependence in B2B customer management – what do we mean?
Within B2B, customers and suppliers are increasingly recognising levels of interdependence along the entire value chain as they come together to create a product or service.
Hi… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2015-02-28 14:55:162016-08-04 08:50:38Building Interdependence in B2B Customer/Supplier Relationships
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