Trust is not a binary on/off switch
Why building, protecting and recovering trust is a business imperative
By Peter Lavers and Mark Hollyoake
Trust is a hot topic! Here in the UK it was a major factor in our general ele… Read more
Six barriers to meaningful Customer Value Analysis – and how to get over them
There can be little doubt that understanding how ‘value’ is distributed across their customer base is important to virtually all commercial organisations. Reflecting the… Read more
3 Reasons Why Retail Needs AI to Stay Competitive and Joined-Up
How can AI help the retail sector as it goes through more upheaval in three key aspects of the way it goes to market and operates?
The retail sector is under much scrutiny at the moment… Read more
What Will Your Customer Relationship Quality Be In 2019?
Amongst all the predictions and forecasts that you’ll read as we enter 2019, here’s one that I’m 100% certain will be spot-on for B2B companies this year:
The quality of your… Read more
Think 2019
We are delighted to announce that Customer Attuned director Peter Lavers will be attending IBM’s showcase global conference Think 2019 in San Francisco in February. Peter wil… Read more
It must be Christmas – receive a free copy of Managing Distributors as Partners
Faced with home market uncertainty, businesses are looking beyond Europe for growth with 10% saying they have never been more determined to develop their export business.
In our… Read more
What is the customer reaction to GDPR telling us about our data culture?
I am delighted to be recognised by SAS as an influencer in the realms of Customer Experience, value analytics and CRM. In my collaborative role with them I have been reading the resu… Read more
Insight-Driven Marketing – The Intention/Reality Gap
Those who know me will confirm that I am an “accidental influencer”. I’m just somebody who’s passionate about customer experience and business value who started sharin… Read more
Top 9 Customer Experience Influencers
We’re delighted to report that one of our founding directors Peter Lavers has again been featured by Capterra as one of the top influencers in the world in the field of Custom… Read more
Marketing and CRM without Analytics are Nothing
Conversation with Kadir Dindar, Head of Global Practice Customer Intelligence, SAS
I met Kadir at the SAS Analytics Experience conference in Amsterdam and had a great chat with h… Read more
