Our Customer Strategy services are based on expertise and experience across multiple industries. Read our Customer Strategy insights.

Shallow Interdependence – Part 3

  In article two we explored and discussed the second level of B2B customer relational interdependence, that of shallow dependence. In article three, we explore ‘shallow i… Read more

Customer Management in a world of Intermediaries and Brokers

“Just who is the customer here?” In this article, the third in our series exploring the intermediated / broker relationships in Financial Services, we focus on the q… Read more

How Equitable are your Broker and Intermediary Relationships?

BROKERS AND INTERMEDIARIES “DEPENDENT or INTERDEPENDENT” How Equitable are your Relationships? The role of the broker / intermediary / agent within the financia… Read more

The Great Debate (5) – Building Trust

Trust is the willingness to be vulnerable based upon positive expectations about another’s intentions or behaviours. – Rousseau et al Trust is one of the fundamental comp… Read more

Would you like to increase your broker revenues by up to 37%?

The Hidden Opportunity Recent research into the relationships between brokers and insurance companies has revealed a significant opportunity to increase the overall share… Read more