Key Account Management (KAM) is one of the most enduring buzz-phrases in UK pharma. Such has been the fervour around the sector’s adoption of KAM that one could be forgiven for thin… Read more
https://customerattuned.com/wp-content/uploads/2019/06/shutterstock_304366739-2.jpg469704David Southernhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngDavid Southern2019-06-10 12:24:162019-06-10 12:24:16Yes We KAM: How Pharma Can Learn from Best Practice in Other Sectors
Spirit Access, part of the Spirit Health Group, has launched a new Key Account Management (KAM) service that promises to equip Pharma with the skills and capabilities needed to he… Read more
https://customerattuned.com/wp-content/uploads/2019/05/shutterstock_572121190-2.jpg469703Gary Lunthttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngGary Lunt2019-05-13 11:13:032019-05-13 13:28:34Unlocking New NHS Commercial Pathways For Pharma Through Key Account Management: The KAM Way
Like our personal world, business to business can also be surrounded by fake news, false claims, unethical behaviours and self interest. Never has there bee… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2018-03-20 14:54:292018-03-20 14:54:29How to use Trust DNA™ for Business Development
It’s hard to believe that the Credit Crunch hit the global economy a whole decade ago!
Readers in their mid-thirties and under may not have experienced anything in their professio… Read more
We’re delighted to include this guest blog from our friend an associate Paul Laughlin.
Do you have a stakeholder map? Is it up-to-date and do you use it?
Those questions freq… Read more
https://customerattuned.com/wp-content/uploads/2017/11/iStock-650032976.jpg200300Paul Laughlinhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngPaul Laughlin2017-11-08 15:28:062017-11-08 15:45:03The Why, What and How of Stakeholder Mapping
An environment of uncertainty, change and low inflation, coupled with sluggish market growth, make decisions on how to deliver more value, increasingly hard to re… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2017-08-30 16:30:262017-08-30 16:30:26‘More and Better for Less’
How strong is the relationship with your most important customer? Over the last 15 years we have been researching and exploring trust as an indicator of partnership strength.
Whe… Read more
At Customer Attuned, one of our sectors of expertise is the insurance industry. Being a ‘non-player’ in the process of underwriting business for customers, we ha… Read more
https://customerattuned.com/wp-content/uploads/2017/07/broker-business.png11522048Alan Thompsonhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngAlan Thompson2017-07-04 15:58:422018-01-05 08:25:16Writing business - It's all about attitude
The Hornby Hobbies Story so far …
We have been on an incredible journey with the Sales teams from Hornby Hobbies over the last six months. The start point saw a team with pressure on al… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Alan Thompsonhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngAlan Thompson2017-04-21 14:38:452017-04-21 14:42:13Developing People to Deliver Change
It’s a tenuous link, perhaps, but for me the common theme is that Medicines and Personal Data are both about to be subject to new regulatory controls. And both will impact businesse… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Gary Lunthttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngGary Lunt2016-12-11 20:55:562016-12-11 20:57:26Medicines and Personal Data have something in common. True or False?
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