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Susan And Bill Have Relationship Problems – Episode 3

The Susan & Bill Trilogy The last time we met Susan and Bill, they were discussing survival tactics. Thankfully, they have managed to get the company back on an even keel – excu… Read more
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Susan And Bill Have Relationship Problems – Episode 2

The Susan & Bill Trilogy Following on from last week’s post on Bill and Susan, we explore what happens next in their story. EPISODE 2: “Performing Zone” versus “Danger Zone” S… Read more
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Susan And Bill Have Relationship Problems – Episode 1

The Susan & Bill Trilogy When our partner Deep-Insight launched its B2B NPS white paper, we created a storyline around two fictitious characters called Bill (a thoughtful bu… Read more
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Account Management in Financial Services – Expert Salesmen or Experts Who Can Sell?

How good are you at selling and managing relationships within an expert-led industry? In this article, we look at the role of the sales and/or account management team in creating a… Read more
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Exporting and International Business Development

Are you preparing to make the most of your international trade and business development opportunities pre & post Brexit? A leading bank has recently published a UK trade outl… Read more
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Is your distributor up to the challenges ahead?

Is your distributor up to the challenges ahead?  We have an evaluation tool (Distributor Evaluation Tool – DAT) that will tell you and highlight what needs fixing or replacing. Us… Read more
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Are your people getting the right share of mind / share of voice with your distributors?

    Are your people getting the right share of mind / share of voice with your distributors?     We have the training and development programme to fix it. It cov… Read more