, , , , , , , , , , , ,

Providing Leadership Through Change & Uncertainty – 17th October, Birmingham

Following our successful breakfast event in Edinburgh earlier in the year, we are delighted to be running a similar event in Birmingham on 17th October. Our thanks to Barclays who… Read more
, , , , ,

Trusted Relationships = Consistently Good Service

At Deep-Insight, I spend a lot of my time trying to help our clients figure out how to build strong trusted relationships with their B2B (Business-to-Business) customers. Trust i… Read more
, , , , , ,

Why are Trust and Commitment so Important in B2B?

“Commitment and trust, rather than (or at least in addition to) power and dependence, are now central to discussions of business relationships. Researchers and practitioner… Read more
, , , , , ,

Don’t Neglect the Political Dimension of Applying Analytics or Insight

To complement recent advice from our guest bloggers, let’s consider the political dimension of applying analytics in business. Annette & Peter have shared useful tips on… Read more
, , , ,

Turning Business Intention Into Reality

At our recent breakfast event in Edinburgh, one of the topics covered was the challenges associated with turning business intent into reality. During the event, it was highlight… Read more
, , ,

Leadership – Maintaining Integrity

A key element of how we see leaders and how we select leadership candidates is their integrity. But what does this mean? Integrity can be defined in two ways: as being honest and havi… Read more
, , , , ,

Talking Trust for IBM’s Latest thinkLeaders Podcast

As part of my role as an IBM Futurist, I was asked to feature as a guest for the thinkLeaders Podcast, recorded from the IBM Think 2019 Conference in San Francisco. In the podcast enti… Read more
, , , , ,

How Attuned are Customer/Supplier Business Relationships in the Outsourced Services Market?

The global outsourced services market is a significant component of the B2B sector, accounting for tens of billions of revenues each year. In essence, outsourcing is the p… Read more
, , , , , ,

Providing Leadership Through Change & Uncertainty – 28th March, Edinburgh

Join the Customer Attuned team for our Providing Leadership Through Change & Uncertainty event, featuring real case studies, success stories and ideas from top industry le… Read more
, , , , , , , , , , , , ,

2019 – The Growth of Trust as a Core B2B Relationship Driver

“Leadership trust is driven by positive intentions translated and communicated effectively to the people that turn them into reality. The effect and experience is of mutua… Read more