Customer Attuned director Peter Lavers will be co-hosting an IBM Watson Commerce B2B tweetchat with Melissa Gonzalez (award winning retail strategist) on Tuesday 13 February a… Read more
https://customerattuned.com/wp-content/uploads/2018/02/Tweetchat_Social-Tile_2-7-2018_v1b.png6281200Peter Lavershttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgPeter Lavers2018-02-08 10:00:052022-06-22 12:11:01Watson Commerce B2B Tweetchat – 13 February, 6pm UK time
Location-based services (LBS) enable smartphone apps to supply the end user with geo-specific information and marketing content that is real-time and relevant to their exact… Read more
https://customerattuned.com/wp-content/uploads/2017/12/CX-Influencer-Blog-Header-2.jpg214746Peter Lavershttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgPeter Lavers2017-12-07 10:12:592022-06-22 12:12:03Peter Lavers featured in Dimension Data blog on Location-based Services
It’s hard to believe that the Credit Crunch hit the global economy a whole decade ago!
Readers in their mid-thirties and under may not have experienced anything in their professio… Read more
https://customerattuned.com/wp-content/uploads/2017/11/credit-crunch.jpg9231183Peter Lavershttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgPeter Lavers2017-11-22 12:56:452022-06-22 12:50:11Credit Crunch 10 Years On – 4 Seismic Changes in B2B Customer Management
An environment of uncertainty, change and low inflation, coupled with sluggish market growth, make decisions on how to deliver more value, increasingly hard to re… Read more
http://customerattuned.com/wp-content/uploads/2022/08/logo-1.svg00Dr Mark Hollyoakehttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgDr Mark Hollyoake2017-08-30 16:30:262022-09-08 10:29:22‘More and Better for Less’
We’re pleased to announce that Peter Lavers will attend the IBM Amplify 2017 conference in Las Vegas in his role as a Watson Commerce Futurist.
IBM Amplify is the premier Marketing… Read more
https://customerattuned.com/wp-content/uploads/2016/06/B2B-TheGreatDebate-41.jpg6671000Dr Mark Hollyoakehttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgDr Mark Hollyoake2017-03-20 11:35:192022-06-22 12:13:09CA Director, Peter Lavers in Las Vegas at the IBM Amplify 2017 conference in his role as a Watson Commerce Futurist
The automotive sector is facing massive changes in the next 10 years.
How will this affect your customer management?
Download the infographic in pdf
… Read more
http://customerattuned.com/wp-content/uploads/2022/08/logo-1.svg00Peter Lavershttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgPeter Lavers2017-03-02 05:00:372022-09-08 10:06:10New Infographic: Challenges facing the Auto Industry
In my last article I looked at how you plot the user journey. Recent Gartner research states 80% of CMOs are not ready for the next big step in digital experience management. Digit… Read more
http://customerattuned.com/wp-content/uploads/2022/08/logo-1.svg00Benjamin Treshamhttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgBenjamin Tresham2015-07-02 08:18:062022-09-08 09:54:42Digital Personalisation – The Revolution is upon us! Integrating online and offline interactions
In my last article I looked at how you should go about building user personas. Recent Gartner research states 80% of CMOs are not ready for the next big step in digital experience man… Read more
http://customerattuned.com/wp-content/uploads/2022/08/logo-1.svg00Benjamin Treshamhttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgBenjamin Tresham2015-06-29 14:42:002022-09-08 09:50:22Digital Personalisation – The Revolution is upon us! Plotting the user Journey
Summary
Understand the key first steps in developing a digital personalisation strategy
Know more about your customers and their needs
Convert more customers by delivering rel… Read more
http://customerattuned.com/wp-content/uploads/2022/08/logo-1.svg00Benjamin Treshamhttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgBenjamin Tresham2015-06-23 15:45:122022-09-08 09:50:22Digital Personalisation – The Revolution is upon us! Part I, developing Personas
80% of CMO’s aren’t ready for the automation revolution, how will you manage it?
Plotting your user/customer journey
Understand the main customer touch points and how to best ex… Read more
https://customerattuned.com/wp-content/uploads/2015/10/Digital-Personalisation-Revolution-Thought-Leadership-v1-PUPLISHED-1.jpg14131000Benjamin Treshamhttp://customerattuned.com/wp-content/uploads/2022/08/logo-1.svgBenjamin Tresham2015-05-20 11:36:542022-09-08 09:50:22Are you ready for the Digital Personalisation Revolution