9 Live Chat Benefits for B2B (Infographic)
When it comes to dealing with customer requests and complaints, speed is of the essence. Or, at the very least it should be. Research shows that the average time for customer servic… Read more
Tag Archive for: Customer Management
Customer Experience: Digital or Human?
Delivering a ‘human’ customer experience in a future that’s increasingly ‘digital’.
Reading the SAS / Futurum “Experience 2030” report about how
“consumers don’t just use digi… Read more
Consumer Loyalty 2030
Drivers of loyalty are also drivers of profitable business
I’ve recently been reading the SAS / Futurum “Experience 2030” report, and its question regarding what will drive cust… Read more
The need for analysts to have improved commercial awareness
I have mentioned before that analysts benefit from stronger commercial awareness. But what do I mean by this term?
The easiest way to explain is to set it in context. A lack of commer… Read more
Trust is not a binary on/off switch
Why building, protecting and recovering trust is a business imperative
By Peter Lavers and Mark Hollyoake
Trust is a hot topic! Here in the UK it was a major factor in our general ele… Read more
Customer Management In a World Of Intermediaries and Brokers — “Do You Understand How It Works?”
Are you new to marketing or strategy in B2B insurance? Or have you worked in the industry for a while and want to add more value to propositions, relationships and customer strategi… Read more
Don’t Neglect the Political Dimension of Applying Analytics or Insight
To complement recent advice from our guest bloggers, let’s consider the political dimension of applying analytics in business.
Annette & Peter have shared useful tips on ap… Read more
Insight-Driven Marketing – The Intention/Reality Gap
Those who know me will confirm that I am an “accidental influencer”. I’m just somebody who’s passionate about customer experience and business value who started sharing what I wa… Read more
Think 2018
We’re delighted to announce that Customer Attuned director Peter Lavers will be participating at IBM Watson’s showcase Think 2018 conference in Las Vegas in March… Read more
Top 9 Customer Experience Influencers
We’re delighted to report that one of our founding directors Peter Lavers has again been featured by Capterra as one of the top influencers in the world in the field of Custom… Read more
building a culture of customer centricity based on B2B Trust
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