Whether you’re an established business looking to upgrade its CRM systems or a fledgling business needing new tools to support your growth, you’ll need some impartial expert advice to ensure that you pick the best tools and implement them successfully.
The Customer Management highway is unfortunately littered with the wreckage of failed CRM systems & customer databases!
This is NOT generally because of the available functionality or the IT department’s ability to implement it. It’s more often due to poor specification, unclear requirements, bad data, or poor stakeholder engagement.
The following tools have been developed to help you avoid the expensive mistakes of others:
We can also help you with developing the Business Case for the new system and managing the change.
CUSTOMER MANAGEMENT SYSTEMS
CHOOSE A SERVICE
Our Services help you maximise value, optimise satisfaction and minimise account attrition:
Buying or investing is easy when you can see the tangible assets, but how do you measure sales and marketing effectiveness.
Pinpoint your business capabilities that unlock the opportunities for value growth.
Start your CRM Project with the strategy not the technology.
Uncover where the financial value really sits in your customer base.
Build a hard-nosed business case for customer strategy-driven investments.
Improve static or unprofitable relationships into ones that engender growth and profit.
Define what customer profitability means and develop analysis and modelling tools to enable customer profitability.
Customer Management Systems
Unfilter poor specifications, unclear requirements, bad data, or poor stakeholder engagement and avoid expensive mistakes.
This tool focuses on three core areas of distributor management, selecting the right partner, managing the right partner, developing or transitioning a partner.
Maximise value, optimise customer loyalty, minimise customer loss and develop your sales resources.
Independent quantified assessment of functionality gaps exist and what damage they are causing to your business.
Good Customer information is the life blood of all organisations and critical to competitive advantage – apply the RAFT technique to analyse cost benefits and fit-for-purpose.
New European data protection regulations (GDPR) take effect in 2018. Whilst compelling most data driven organisations to tighten up their processes and activities, used correctly, they also provide new opportunities for businesses.