Graphic stating the page title, Customer Strategy in the Membership Sector". It also shows stylised chess pieces mid-game.
Peter Lavers

Customer Strategy in the B2B Membership Sector

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Membership organisations are an important part of the B2B commercial landscape, offering many kinds of benefits to members including enhanced networking opportunities, indu… Read more
Graphic for "Build a B2B Customer Strategy" article, on Customer Attuned's blog.
Peter Lavers

Build a B2B Customer Strategy

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Following hundreds of client engagements focused on Customer Experience (CX) and Customer Strategy, co-founder of Customer Attuned and CX influencer Peter Lavers provides in… Read more
Title graphic that reads "It takes two to tango: building trust-based B2B relationships". The image includes a photo of lower legs dancing a tango.
Alan Thompson

It Takes Two To Tango

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It Takes Two to Tango: Building Trust-Based B2B Relationships   When it comes to building high-performing B2B relationships, trust is everything. Customer Attuned co-fo… Read more