You are here: Home
1
2
3
4
5
6
Customer Attuned's Customer Centricity Loop, demonstrating the connectivity between Customer Strategy and Organisational Performance
1

Customer Management

2

Sales & Account Management

3

Trust Evaluation & Development

4

Embedded Trust

5

Business Capabilities

6

Training & Development

Customer Attuned provides you with practical Customer Relationship Management expertise to support your strategic and people development challenges.

Our purpose is to build a culture of Customer Centricity based on B2B Trust so that sustainable, mutually beneficial and profitable relationships are maintained.

Honing your Customer Strategy, understanding the quality of customer relationships AND though building your team to better connect with your customers and key accounts, our services help improve your Organisational Performance.

Customer
Strategy

We help you refine your Customer Experience, through developing and implementing a systemic Customer Strategy that drives customer centric changes within your people, processes and technologies to improve satisfaction and profitability.

Discover more >

The B2B Relationship Survey spots the triggers and critical incidents essential for deepening or damaging a trusted relationship across both sides of the relationship, protecting it from failure.

Discover more >

Our Customer Segmentation service helps you identify those customers that have the appetite AND opportunity to develop a deeper relationship that can underpin your growth and theirs.

Discover more >

Organisational
Performance

Using our Trust DNA™ model and the S Curve of Trust, we develop an organisation-wide programme that Embeds Trust in your ways of working and stakeholder engagement to improve customer satisfaction, increase retention and enhance job satisfaction for teams.

Discover more >

Our Trust Capability Builder optimises the end-to-end customer experience, enhances client profitability, and improves your proposition. Trust engineered into your corporate purpose, culture, operating system and processes will improve team performance and, consequently, Business Capabilities.

Discover more >

Training and Development is a key pillar of all successful B2B companies, equipping staff with the right skills and capabilities to build and manage trust-based relationships that consistently deliver your brand proposition, meet customer expectations and achieve successful, profitable customer satisfaction.

Discover more >

Link to: B2B Trust

What is B2B Trust?

We believe and define B2B Trust as the willingness to be vulnerable to another party and the decision to engage in actions based upon an interpretation of their ability, credibility and the expectations of mutual value exchange over time.

Read our academically acclaimed expressions of B2B Trust: Trust DNA, The S Curve of Trust and The Trust Dividend.

Link to: Customer Centricity

Customer Centricity

Customer Attuned consultants believe that the secret to customer centricity is to have customer focus embedded into the entire organisation.

Customer Centricity is defined by our late partner, Doug Leather as: The eco system and operating model that enables us to design and deliver a unique and distinct customer experience.

Client Testimonials

WHAT DO OUR CLIENTS SAY
ABOUT OUR APPROACH?

“Effective and truly supportive, and also challenging existing routines”

“Well organised, thorough and competent team”

PreviousNext

“Very happy with methodology and accuracy of insights given, in spite of a relatively short engagement period.”

“The approach and output to our project was extremely accurate.”

PreviousNext

WHAT DO ATTENDEES AT OUR TRAINING
PROGRAMMES HAVE TO SAY

“The best training course I’ve ever been on”.

“I’ve already started to think differently”.

The tutors were highly approachable and friendly, whilst being very engaging and professional with the group. Thoroughly enjoyed the sessions and found them very useful for the future.

Highly interactive and learning experience with some very valuable information shared with all. Detailed feedback provided by the Tutors.

The training session was really good, picked up some really good tips on improving my virtual meeting techniques. Tutors were really good.

PreviousNext

“Really impressed with how Alan and Mark made use of the virtual functionality to make the training very engaging and interactive”

“I started the day with a negative mindset and left feeling really enthusiastic”

The group exercises I participated in were engaging & very well facilitated. Feedback was provided in a collaborative, supportive and ultimately valuable way.

The pace of the session was great and I think that the tutors were excellent at providing relevant feedback to all participants.

Really good session, have recommended to all my colleagues who weren’t signed up!

PreviousNext

Latest Updates

Text graphic that says "Customer Segmentation for B2B Membership Sector" with a partial image of the Customer Segmentation Canvas

Customer Segmentation for B2B Membership Sector

The Customer Attuned team has seen that making Customer Segmentation work effectively for the B2B Membership sector can deliver a variety of organisational…
Read more
Graphic reading "summer 2025 newsletter" with an image of the newsletter

Summer 2025 newsletter

Our team has been gathering insight into organisational challenges through our hosted senior leaders dinners, through listening during our consulting and…
Read more

Exploring B2B Relationship Lifecycles

Exploring B2B Relationship Lifecycles with Senior Leaders Customer Attuned co-founder and Customer Management consultant Peter Lavers led a lively discussion…
Read more
Graphic stating the page title, Customer Strategy in the Membership Sector". It also shows stylised chess pieces mid-game.

Customer Strategy in the B2B Membership Sector

Membership organisations are an important part of the B2B commercial landscape, offering many kinds of benefits to members including enhanced networking…
Read more
© Copyright Customer Attuned, All rights reserved 2025    |    Website by ZeroDotNine
By using this website you consent to our use of cookies, for further information please refer to our privacy policy.