Customer Management Insights
Customer Management defines how you treat your customer, read insights from our experts including CX Influencer Peter Lavers
Are you new to marketing or strategy in B2B insurance? Or have you worked in the industry for a while and want to add more value to propositions, relationships and customer strategi… Read more
Our Biggest Customer is a Bully. Help!
/in Customer Management /by John O'ConnorI was recently reminded of an interesting past edition of Management Today — it included an article about bullying. No, not online bullying or workplace bullying, but B2Bully… Read more
Financial Services: Developing Quality Relationships With Your Intermediaries
/in Customer Management /by Alan Thompson“To manage great relationships, we need great people”
Much of the UK insurance and wealth management industry is reliant on a distribution model centred on the key role of brokers… Read more
How Attuned are Customer/Supplier Business Relationships in the Outsourced Services Market?
/in Customer Management /by Peter LaversThe global outsourced services market is a significant component of the B2B sector, accounting for tens of billions of revenues each year.
In essence, outsourcing is the practi… Read more
What Will Your Customer Relationship Quality Be In 2019?
/in Customer Management /by Peter LaversAmongst all the predictions and forecasts that you’ll read as we enter 2019, here’s one that I’m 100% certain will be spot-on for B2B companies this year:
The quality of your custom… Read more
What is the customer reaction to GDPR telling us about our data culture?
/in Customer Management /by Peter LaversI am delighted to be recognised by SAS as an influencer in the realms of Customer Experience, value analytics and CRM. In my collaborative role with them I have been reading the resu… Read more
Managing Distributors as Partners
/in Customer Management /by Dr Mark HollyoakeOur new book is out! It’s only taken three years to write…..
MANAGING AND DEVELOPING YOUR DISTRIBUTOR RELATIONSHIP
Are you considering using distributors, or unsu… Read more
Credit Crunch 10 Years On – 4 Seismic Changes in B2B Customer Management
/in Customer Management /by Peter LaversIt’s hard to believe that the Credit Crunch hit the global economy a whole decade ago!
Readers in their mid-thirties and under may not have experienced anything in their professio… Read more
Is your distributor up to the challenges ahead?
/in Customer Management /by Dr Mark HollyoakeIs your distributor up to the challenges ahead?
We have an evaluation tool (Distributor Evaluation Tool – DAT) that will tell you and highlight what needs fixing or replacing.
Us… Read more
Are your people getting the right share of mind / share of voice with your distributors?
/in Customer Management /by Dr Mark Hollyoake
Are your people getting the right share of mind / share of voice with your distributors?
We have the training and development programme to fix it. It cov… Read more






