Paul is the founder of Laughlin Consultancy, a business which helps companies generate sustainable value from their customer insight. This includes growing their bottom line, improving customer retention and evidencing to regulators they treat customers fairly. He also provides executive coaching to ensure leaders can sustain this performance.

Former Head of Customer Insights for both Lloyds Banking Group Insurance and Scottish Widows, he has over 13 years experience of creating & improving customer insight teams and 25 years experience of deriving value from data. His teams have added over £10m incremental profit per annum, through improvements to customer acquisition & experience.

Paul is in demand as an international speaker & blogger on customer insight, including his own site: customerinsightleader.com.

Twitter: https://twitter.com/LaughlinPaulLinkedIn: https://www.linkedin.com/in/paullaughlin/Pinterest: https://www.pinterest.co.uk/laughlinconsultancy/YouTube: https://www.youtube.com/channel/UCQkuEof4_ZL-wJ19CZb-AXQReddit: https://www.reddit.com/user/PaulLaughlin/