Should you implement NPS in B2B?
Should you implement NPS? Top 5 Critical Factors when considering a VoC Programme in B2B
Customer Attuned Customer Strategy Consultant Peter Lavers, asks whether B2B organisa… Read more
Tag Archive for: VoC
Are there any good reasons for delaying a CX listening or improvement programme?
Timing always seems to be an issue with new voice of the customer (VoC) surveys, capability building, and customer experience (CX) improvement programmes.
I often hear “l… Read more
Joined up Voice of Customer and Staff Studies
In my many years as a practitioner and consultant in the field of Customer Management I’ve often wondered why business treats its Voice of Customer (VoC) and Voice of Employee (VoE… Read more
building a culture of customer centricity based on B2B Trust
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