January 2025 - Customer Attuned

The Partner Relationship Survey and Trust

January 29, 2025/in Customer Strategy, Insight Webcasts /by Paul Cranston

Continuing to explore the application of trust in business-to-business, Peter Lavers answers questions about the Partner Relationship Survey and its relationship to trust. I… Read more

Should you implement NPS in B2B?

January 22, 2025/in Customer Management /by Peter Lavers

Should you implement NPS? Top 5 Critical Factors when considering a VoC Programme in B2B Customer Attuned Customer Strategy Consultant Peter Lavers, asks whether B2B organisa… Read more