Customer Attuned Ltd Director Mark Hollyoake shares the insights from his doctoral journey so far….https://www.southampton.ac.uk/business-school/postgraduate/… Read more
Customer Attuned Director Guest Speaker at The University of Southampton
/in News /by Dr Mark HollyoakeCustomer Attuned Director, Mark Hollyoake, delivered a guest lecture at the University of Southampton today.
Over the course of two hours Mark led an interactive session that ex… Read more
Business Development Managers (BDM) & the Underwriter relationship
/in Sales and Account Management /by Dr Mark HollyoakeThe importance of the BDM role and function in the distribution and customer management of financial services cannot be underestimated. The BDM ensures we gain and maintain the o… Read more
If Customer Data Is The New Marketing Battleground, Then Analytics Are The New Weapons Guidance Systems
/in Customer Management /by Peter LaversIn my previous blog I argued that Marketing and CRM are in exciting times because is it now economically viable to unlock the incredible value that’s often hidden in inaccessible a… Read more