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You are here: Home1 / Customer Strategy2 / Sales and Account Management3 / KAM Bootcamp Best Practices

KAM Bootcamp Best Practices

April 12, 2016/in Sales and Account Management /by Gary Lunt
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How often have you heard the statement – “we are striving for best practice” – and how often do you see it happen? And does this mean it is an aspiration rather than reality?


Not anymore, and here is why…

We are providing a solution that will step change the performance of Key Account Managers – by introducing a step change to the way in which key customers are managed.

KAM Boot Camp provides answers to the following questions:

  • What is the current status with my customers?
  • How can I deliver growth opportunities?
  • How do I engage with the customer in a way that encourages mutual benefit?
  • How do I go about activating those growth opportunities?
  • And – how do we align the organisation to create a relationship that delivers more than just invoices and credit queries?


KAM Bootcamp establishes a standard of excellence for customer management teams. It has been designed by subject matter experts who have significant commercial expertise gained across a variety of industry sectors. We ensure that your organisation is in a much better shape than your competitors and the best way to do that is to raise the bar – but in a way that is practical and pragmatic for your teams.

Imagine a world where you can readily segment your customers and identify growth potential; where your customers will be approached in a consistent and effective way; where you have effective plans for each and every customer that is not “PowerPoint Overkill”; where you are developing the capabilities of your people; and where you are creating compelling arguments to support both category and business proposals with customers.

KAM Bootcamp delivers best practices that WILL become the basics in your organisation.

Download the KAM BOOTCAMP here

 

Have a view on this?  Tweet to @customerattune or  Tweet to @MarkHollyoake

Contact us at hello@customerattuned.com

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Gary Lunt
Gary Lunt
Gary has significant commercial experience gained with FMCG companies such as Diageo, Reckitt Benckiser, GSK, Unilever and Cadburys. He has also held senior positions within the healthcare sector both in the UK (AAH Pharmaceuticals) and in Germany (Celesio AG).
Gary Lunt
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Tags: Key Account Management
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These service areas are interdependent: improve your Customer Strategy and your Organisational Performance improves, improve your Organisational Performance, and watch how Customer Strategy goals are met.

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