Training & Development – providing staff a reason to stay
Training & Development – providing staff a reason to stay
Alan Thompson discusses talent shortages across sectors, and why companies find it difficult in keeping talented p… Read more
Tag Archive for: Key Account Management
Institute of Sales Professionals Webinar – Dr Mark Hollyoake Talks about Trust
Trust: the growth engine of B2B customer relationships
Dr Mark Hollyoake Joins the panel at the Institute of Sales Professionals
Trust seems to be the buzzword of the moment in Bus… Read more
Institute of Sales Professionals KAM Club Launch – Dr Mark Hollyoake joins the panel
Institute of Sales Professionals Launches the KAM Club
The practices and processes for managing and growing customer portfolios is in constant flux, particularly with k… Read more
Negotiating in Changing Markets
Negotiating in changing markets
For many experienced negotiators, either on the supplier or purchasing side, managing complex B2B negotiations in volatile market cond… Read more
Adopting A Customer Centric Culture Demands One Thing
Adopting A Customer Centric Culture Demands One Thing
Customer Attuned Associate Paul Cranston considers what it takes to successfully adopt a Customer Centric culture… Read more
The Trust Dividend – by Dr Mark Hollyoake – Press Feature
The Trust Dividend by Dr Mark Hollyoake, featured in The International Journal of Sales Transformation.
October 2021
To read the full article, click here
The strategic implicat… Read more
Salesforce Gratitude Campaign
We’re delighted to report that a quote from our director Peter Lavers has been included in Salesforce‘s #SalesforceGratitude campaign.
The question was “T… Read more
Unpacking the B2B Trust DNA™ Model
Trust is a key dynamic in business to business (B2B) relationship success. It is often quoted and referenced, yet little understood.
It has taken me over five years of academic doc… Read more
Changing customer behaviour – the impact on Learning & Development
As our business prepares to host a panel discussion ‘Adapting to new normal customer behaviour’ that explores amongst other things, the impact of the Covid19 pandemic on changin… Read more
Where have all my customers gone?
Let’s get down to basics; the majority of UK businesses will be having problems with their customer base, it just depends upon the severity of the impacts of the pandemic, lo… Read more
building a culture of customer centricity based on B2B Trust
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