What is the quality of your customer relationships?
If you cannot measure the quality of the relationship you have with your customers, how can you do something meaningful to change or improve them?
Having Quality Customer Relatio… Read more
KAM Boot Camp – Are your KAM’s fit for today’s challenges?
Managing large customers or a portfolio of customers can be challenging at the best of times – and sometimes it feels too difficult to do something about it because the “day job” get… Read more
Top Obstacles to Customer Centricity – what are yours?
In our years of experience we have come across numerous issues and problems that clients face when they’re trying to become more customer focused as a business.
We have identified… Read more
Distributor Management – Motivation & Reward Planning – Staying Ahead. Part 4 of 4
In the fourth blog on effective Distributor Management, Mark Hollyoake looks at the role of Motivation & Reward planning. Even when organisations enjoy excellent relation… Read more
Strategic CRM for Business Leaders Master Class
Customer Relationship Management (CRM) has strategic influence far beyond Sales and Marketing. Microsoft Dynamics CRM outlines the prospects’ journey through the business t… Read more
Distributor Management – Avoiding the Pitfalls. Part 3 of 4
In our third Blog Mark Hollyoake looks at some of the common problems which beset Distributor Management.
The most common challenges organisations face when starting to work in d… Read more
Mark Hollyoake will be a guest speaker at eBECS Master Class on Strategic CRM for Business – 30 March, Swindon
Customers are changing, and so is CRM. CRM is no longer the sole preserve of Sales and Marketing; it’s a strategic issue that’s central to the future success and profitability of yo… Read more
Distributor Management – Getting It Right! Part 2 of 4
In our second blog on managing distributor markets, Mark Hollyoake looks at getting the foundations of Customer Management right.
The term distributor is widely used to describ… Read more
Why Distributor Management Is The Same As Good Customer Management. Part 1 of 4
To celebrate the launch of our new Distributor Management Programme, Distributor Management Expert Mark Hollyoake unpicks some of the complexities of working with distributo… Read more
Webinar on March 10: Using a Systemic Process to Unlock Value for Your Customers
“Customer power is shifting, and the trajectory is dynamic. Buoyed by enhanced consumer choice and a proliferated omni-channel environment, the growing challenge call… Read more
building a culture of customer centricity based on B2B Trust
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