Tag Archive for: Customer Management Due Diligence & Evaluation
“Leadership trust is driven by positive intentions translated and communicated effectively to the people that turn them into reality. The effect and experience is of mutual va… Read more
What can B2B learn from the Carillion Liquidation?
/in B2B Trust /by Peter LaversLike many people who run relatively small B2B companies in the UK I have looked on in dismay at the collapse of our second largest building company.
I have no wish to add to the finger-… Read more
The Why, What and How of Stakeholder Mapping
/in Sales and Account Management /by Paul LaughlinWe’re delighted to include this guest blog from our friend an associate Paul Laughlin.
Do you have a stakeholder map? Is it up-to-date and do you use it?
Those questions freq… Read more
Customer Attuned Director recognised as one of 20 leading CRM experts
/in News /by Alan ThompsonCustomer Attuned were very pleased to see that one of their founding Directors, Peter Lavers, was included on the list of one of the top 20 global CRM experts to follow on Twitter rec… Read more
Launch of our GDPR Readiness Assessment service
/in News /by Alan ThompsonWe are really pleased to be working with two experts in their related fields to support the launch of our GDPR Readiness Assessment service. Matt Anslow is a GDPR Practitioner, and… Read more
The Great Debate (6) – Customer Centricity Masterclass
/in Customer Centricity /by Ellie Luk“Customer Centricity is the eco-system and operating model that enables an organisation to design and deliver a unique and distinctive customer experience”
Doug Leather
Over 6… Read more
The key characteristics of high performing Customer Management organisations on the Trust Ladder
/in Customer Management /by Dr Mark HollyoakeData from our B2B assessments show marked differences between organisations at the top and bottom of the Trust Ladder.
We highlight key characteristics of top performers.
KNOWL… Read more
How do I know how much my business is trusted?
/in Embedded Trust /by Peter LaversSome time ago I was working with a B2B insurance company that did all its business through brokers. They were bemoaning the fact that they were not getting improved “net prom… Read more
The Trust Factor in B2B Client Relationship Management
/in Customer Management /by Dr Mark HollyoakeTrust an oft-quoted word related to many elements of the B2B relationship. Significant bodies of research point to its importance, yet skirt around it. We think it’s a core pillar… Read more
Why B2B companies need to become more attuned to their clients
/in Customer Management /by Peter LaversAustria’s Prince Clemens von Metternich is said to have made the quote “When France sneezes, Europe catches a cold” when commenting on the impact of the French Revol… Read more