LOOKING INTO 2017 – Embracing Technology
As we look forward into 2017 we ask our Directors and selection of associates to comment on the year ahead.
The focus going into 2017 for business to business will be on the developme… Read more
Business Capabilities Insights
Improved business capabilities are critical to organisational performance and survival. Read the views, experiences and discussion points from our experts.
LOOKING INTO 2017 – What is considered “scarce”?
As we look forward into 2017 we ask our Directors and selection of associates to comment on the year ahead.
2016 has taught us that the world keeps changing – and not in ways we expect!… Read more
5 Ways to Maximise Your Investment in Developing a Capability Framework
Does your business have a capability framework in place for your people that clearly lays out the knowledge, skills and expertise needed to work effectively in each role? If the an… Read more
What Makes an Organisation Creative?
Creativity drives innovation and change at a rapid pace. Its reach and impact on our everyday lives is enormous, yet, most of this innovation within organisations derives from a h… Read more
Strategic CRM for Business Leaders Master Class
Customer Relationship Management (CRM) has strategic influence far beyond Sales and Marketing. Microsoft Dynamics CRM outlines the prospects’ journey through the business t… Read more
12 Days of Xmas #9: My Directors said to me “we’re changing strategy”
On the 9th day of Christmas my Directors said to me “we’re changing strategy”
Remember the days when company boards set a strategy for three to five years and then stayed on to see it t… Read more
12 Days of Xmas #7: my COO said to me “How can our operations be more customer focused?”
On the 7th day of Christmas my COO said to me “How can our operations be more customer focused?”
It’s one thing to talk strategically about customer centricity in B2B but it’s anothe… Read more
12 Days of Xmas #6: My head of customer experience said to me “If Santa can map his journey to deliver on time then why can’t we?”
On the 6th day of Christmas my head of customer experience said to me, “If Santa can map his journey to deliver on time then why can’t we?”
Well ok, that may be too difficult a task for us… Read more
12 Days of Xmas #5: I created Five Golden Rules for Distribution Management
The 5th day of Christmas: Five Gold Rules (for Distributor Management)
I realised that I was way behind in Distributor Management; I skipped all the maids, hens, lady’s leaping, d… Read more
12 Days of Xmas #4: My contact centre manager said to me: We have to simplify our contact channels
On the 4th day of Christmas my contact centre manager said to me, “We have to simplify our contact channels”
Many marketers complain about the unresponsiveness of customers, but… Read more
building a culture of customer centricity based on B2B Trust
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