Making Customer Centricity a Reality Q1 – Panel Discussion – June 2021
How customer centric is your company? Does your customer strategy have the best of intentions, but in reality, is disjointed leaving the customer frustrated?
In our latest panel discussion in the series: Providing Leadership in the New Normal – we invited two senior executives from opposite sectors to talk about how they strive to make customer centricity a reality in their organisations.
Louise Evans, Head of Customer Experience at UCAS, Paul Willoughby, Head of Insight and Strategy Research at Beazley Group (Insurance), discuss and debate alongside our very own CX Influencer and Director, Peter Lavers, on what challenges they face in their companies and how they tackle customer centricity from the top down.
Talk to us if you are striving for customer centricity in your company.
Ellie’s career began in retail marketing for luxury and main stream brands over 20 years ago in London and in Hong Kong, where she was responsible for creating e-commerce platforms, initiating marketing strategies, developing B2B collaborations and partners and orchestrating customer events and conferences.
A keen project manager, Ellie is firm but patient in controlling and executing marketing communications, building B2B alliances, managing and developing the series of C-Level conferences “The Great Debate” for our B2B clients, enhancing customer relationship management and developing multi-channel customer strategies.
A keen project manager, Ellie is firm but patient in controlling and executing marketing communications, building B2B alliances, managing and developing the series of C-Level conferences “The Great Debate” for our B2B clients, enhancing customer relationship management and developing multi-channel customer strategies.
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