Tag Archive for: B2B Customer Management
We are delighted to announce that Customer Attuned Director, Peter Lavers, has been recognised by Capterra Inc. as one of nine Customer Experience Influencers to follow. Peter… Read more
Customer Attuned Director to Speak at British Academy of Management Conference
/in News /by Dr Mark HollyoakeMark Hollyoake – Customer Attuned Director has been accepted to present a paper at the BAM conference
The paper; ‘What’s in a Name’: re-defining B2B Tr… Read more
Developing People to Deliver Change
/in Training and Development /by Alan ThompsonThe Hornby Hobbies Story so far …
We have been on an incredible journey with the Sales teams from Hornby Hobbies over the last six months. The start point saw a team with pressure on al… Read more
Trust as a business developer
/in Embedded Trust /by Alan ThompsonCustomer Attuned Director, Mark Hollyoake, speaks at Xtend London event. The audience was made up of senior Directors from a wide range of industry sectors. During the talk, Mark… Read more
The DNA of Trust
/in Embedded Trust /by Dr Mark HollyoakeTrust in a B2B context has received increasing attention in recent years, as organisations recognize its role in relationship development.
In this blog, using insight from lite… Read more
CA Director, Peter Lavers in Las Vegas at the IBM Amplify 2017 conference in his role as a Watson Commerce Futurist
/in News /by Dr Mark HollyoakeWe’re pleased to announce that Peter Lavers will attend the IBM Amplify 2017 conference in Las Vegas in his role as a Watson Commerce Futurist.
IBM Amplify is the premier Marketing… Read more
Understanding and building sales capability
/in Sales and Account Management /by Alan ThompsonIn the world of B2B, the capability of your people is crucial to your company’s success. We have drawn from a recent client engagement to share a case study demonstrating how invest… Read more
Customer Attuned spotlights Employee Relationship Quality (ERQ)
/in News /by Alan ThompsonCustomer Attuned have been managing Customer Relationship Quality (CRQTM) programmes with our UK clients for a number of years. But did you know that we also offer an Employee ver… Read more
Trust in Me ~ now three years in
/in News /by Dr Mark HollyoakeMark Hollyoake shares insights from his doctorate on trust within B2B
What do we really know about trust? It may be the subject of numerous books and conference papers, bandied abo… Read more
Customer Attuned Director speaks at Napier University
/in News /by Dr Mark HollyoakeA guest lecture in Strategic CRM was delivered by CA Director, Mark Hollyoake, to an audience of MSC students at Napier University in Edinburgh. During his three hour session Mark… Read more