Posts

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Losing the opportunity to add value could also lose you trust and the business.

  As an insurance broker, your role is to understand my insurance needs and find the best match to the market to meet those needs. Given there are so many direct providers, onli… Read more
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Not making your targets? Don’t despair!

Most companies are facing their biggest challenges of peacetime history as we navigate through the Coronavirus pandemic. Some won’t make it. Falling sales and profits? Many are… Read more
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What is Trust in B2B Relationships?

What is Trust in B2B relationships? This is a question I have been wrestling with since I enrolled on a Doctoral research programme at the University of Southampton. From years of w… Read more
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The Power of Business to Business Trust

Is it possible to systematically develop trust to a mutual competitive advantage in B2B? This is the question I have been wrestling with since I enrolled on a Doctoral research pro… Read more
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Look at your customer segments, can you see the value?

Look at your customer segments, can you see the value? Where is the growth? Who are the top spenders? How do you classify them? How do you get them to spend more? This is what customer v… Read more
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9 Live Chat Benefits for B2B (Infographic)

When it comes to dealing with customer requests and complaints, speed is of the essence. Or, at the very least it should be. Research shows that the average time for customer servic… Read more
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Mark Hollyoake gains his Doctorate on B2B Trust

Huge congratulations to one of our directors, Mark Hollyoake, for successfully completing and passing his Doctorate, analysing and proving the constituents of B2B Trust. Is it… Read more
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Providing Leadership Through Change & Uncertainty – B2B Trust Series Event – 18 March 2020

**COIVD 19 UPDATE: Event postponed until Thursday 4th June 2020** It is with great regret that we have decided to postpone the breakfast event on Wednesday 18th March and resched… Read more
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Fonolo: Top 20 Customer Service blogs to read in 2020

Congratulations to one of our founding directors Peter Lavers, who has been named as a top blogger in the realm of Customer Service. The list has been created by Fonolo, who provid… Read more
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Consumer Loyalty 2030

Drivers of loyalty are also drivers of profitable business I’ve recently been reading the SAS / Futurum “Experience 2030” report, and its question regarding what will drive cust… Read more