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You are here: Home1 / Organisational Performance2 / Business Capabilities3 / Utilities need to improve the customer experience for B2B key accounts...

Utilities need to improve the customer experience for B2B key accounts.

March 16, 2022/in Business Capabilities /by Dr Mark Hollyoake
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“Utilities today are facing more existential threats than ever before. Third-party providers of clean energy now offer a credible alternative to the traditional power company – eroding the relationships they have established with customers of all sizes.”

PA Consulting, The Next Generation Utility Customer. (2016).

 

A Case for Change

Utility companies need to improve the customer experience for their large B2B key accounts.  This report highlights the risks of business-as-usual and provides a path forward for utilities… Read more

Written by Customer Attuned’s North American Partners: Mike Pepe and Ken Grant 

 

Utilities need to improve customer B2B Customer Experience

 

 

Does this sound familiar in your business?  Please get in touch if you’d like to discuss further any of the points raised in this blog.

 

 

Learn more about Dr Mark Hollyoake 

 

Click to read: The Trust Dividend by Dr Mark Hollyoake, featured in The International Journal of Sales Transformation.

 

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Dr Mark Hollyoake
Dr Mark Hollyoake
Mark is a co-founder and Director of Customer Attuned Ltd. He holds a Doctorate from the University ofSouthampton, his thesis focused on Trust as a dynamic within business to business customer relationships.

He is an expert in B2B Customer Experience and Customer Management. This includes CM strategy development; execution of improvement plans (incl. organisational modelling for customer management); programme design; and partnership & alliance development.

Mark's applied work across FMCG, industrials, medical devices, financial services, business services and construction has led to organisations making, significant improvements to their customer management. A large focus of this work has been moving organisations up the Trust Ladder to enable them to benefit from reduced cost to serve, while continuing to innovate and deliver mutual value.

Mark is a Fellow of the Chartered Institute of Marketing and Member of the Institute of Sales and Marketing Management. He holds an MBA in strategy from Henley Business School.
Dr Mark Hollyoake
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Tags: customer experience, KAM, News, Utility Customer Experience, Utility Customer Management, Utility Key Account Management
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http://customerattuned.com/wp-content/uploads/2022/08/logo-1.svg 0 0 Dr Mark Hollyoake http://customerattuned.com/wp-content/uploads/2022/08/logo-1.svg Dr Mark Hollyoake2022-03-16 12:11:192022-06-23 10:19:37Utilities need to improve the customer experience for B2B key accounts.
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