Customer Attuned Director, Mark Hollyoake, speaks at Xtend London event. The audience was made up of senior Directors from a wide range of industry sectors. During the talk, Mark… Read more
The DNA of Trust
/in Embedded Trust /by Dr Mark HollyoakeTrust in a B2B context has received increasing attention in recent years, as organisations recognize its role in relationship development.
In this blog, using insight from lite… Read more
CA Director, Peter Lavers in Las Vegas at the IBM Amplify 2017 conference in his role as a Watson Commerce Futurist
/in News /by Dr Mark HollyoakeWe’re pleased to announce that Peter Lavers will attend the IBM Amplify 2017 conference in Las Vegas in his role as a Watson Commerce Futurist.
IBM Amplify is the premier Marketing… Read more
Understanding and building sales capability
/in Sales and Account Management /by Alan ThompsonIn the world of B2B, the capability of your people is crucial to your company’s success. We have drawn from a recent client engagement to share a case study demonstrating how invest… Read more
Customer Attuned spotlights Employee Relationship Quality (ERQ)
/in News /by Alan ThompsonCustomer Attuned have been managing Customer Relationship Quality (CRQTM) programmes with our UK clients for a number of years. But did you know that we also offer an Employee ver… Read more
Trust in Me ~ now three years in
/in News /by Dr Mark HollyoakeMark Hollyoake shares insights from his doctorate on trust within B2B
What do we really know about trust? It may be the subject of numerous books and conference papers, bandied abo… Read more
Customer Attuned Director speaks at Napier University
/in News /by Dr Mark HollyoakeA guest lecture in Strategic CRM was delivered by CA Director, Mark Hollyoake, to an audience of MSC students at Napier University in Edinburgh. During his three hour session Mark… Read more
New Infographic: Challenges facing the Auto Industry
/in Customer Centricity /by Peter LaversThe automotive sector is facing massive changes in the next 10 years.
How will this affect your customer management?
Download the infographic in pdf
… Read more
The Customer Attuned GDPR Readiness Assessment
/in Business Capabilities /by Gary LuntNew European data protection regulations (GDPR) take effect in 2018. Whilst compelling most data driven organisations to tighten up their processes and activities, used corre… Read more
LOOKING INTO 2017 – Highly Capable Staff
/in Training and Development /by Alan ThompsonAs we look forward into 2017 we ask our Directors and selection of associates to comment on the year ahead.
In 2017 as in previous years, the availability of highly capable staff is k… Read more