Tag Archive for: B2B Customer Strategy
We are delighted to announce that Customer Attuned director Peter Lavers will be attending IBM’s showcase global conference Think 2019 in San Francisco in February. Peter will b… Read more
Listen to what it’s like studying for a Doctorate
/in News /by Dr Mark HollyoakeCustomer Attuned Ltd Director Mark Hollyoake shares the insights from his doctoral journey so far….https://www.southampton.ac.uk/business-school/postgraduate/… Read more
Customer Attuned Director Guest Speaker at The University of Southampton
/in News /by Dr Mark HollyoakeCustomer Attuned Director, Mark Hollyoake, delivered a guest lecture at the University of Southampton today.
Over the course of two hours Mark led an interactive session that ex… Read more
‘More and Better for Less’
/in Customer Management /by Dr Mark Hollyoake
An environment of uncertainty, change and low inflation, coupled with sluggish market growth, make decisions on how to deliver more value, increasingly hard to re… Read more
CA Director, Peter Lavers in Las Vegas at the IBM Amplify 2017 conference in his role as a Watson Commerce Futurist
/in News /by Dr Mark HollyoakeWe’re pleased to announce that Peter Lavers will attend the IBM Amplify 2017 conference in Las Vegas in his role as a Watson Commerce Futurist.
IBM Amplify is the premier Marketing… Read more
The Golden Threads: Part 12 (of 12): Information & Technology
/in Business Capabilities /by Peter LaversThis series of blogs explores twelve “golden threads” of critical capability across the CAA® model and considers their application in B2B customer management (CM). All of the th… Read more
The Golden Threads: Part 11 (of 12): Ways of Working
/in Business Capabilities /by Peter LaversThis series of blogs explores twelve “golden threads” of critical capability across the CAA® model and considers their application in B2B customer management (CM). All of the th… Read more
The Golden Threads: Part 10 (of 12): People & Competencies
/in Business Capabilities /by Peter LaversThis series of blogs explores twelve “golden threads” of critical capability across the CAA® model and considers their application in B2B customer management (CM). All of the th… Read more
The Golden Threads: Part 9 (of 12): Organisational Design
/in Business Capabilities /by Peter LaversThis series of blogs explores twelve “golden threads” of critical capability across the CAA® model and considers their application in B2B customer management (CM). All of the th… Read more
The Golden Threads: Part 8 (of 12): Key Account Management
/in Sales and Account Management /by Peter LaversThis series of blogs explores twelve “golden threads” of critical capability across the CAA® model and considers their application in B2B customer management (CM). All of the th… Read more