Peter Lavers looks back at new product launches
Rolls-Royce Silver Seraph and Bentley Arnage launches 25 years on
Many of you will know that our founding director Peter Lavers’ early career was with Rolls-Royce and Bent… Read more
How do companies measure investment in training?
How do companies measure investment in training?
In this episode, Sales and Capability Training Experts, Alan Thompson and David Brown, hold an interesting conversation on how… Read more
Dr Mark Hollyoake is featured as a leading authority on B2B Trust in Trust Across America
Dr Mark Hollyoake Features in US Think Tank: Trust Across America
It is our pleasure to announce that Dr Mark Hollyoake has been selected by Trust Across America, as a leading autho… Read more
Customer Centricity Corner with Peter Lavers – Why B2B companies need an explicit Customer Strategy
Doesn’t every B2B company already have a customer strategy?
Well, you may be surprised to find out that we still come across companies that don’t actually have a true custom… Read more
building a culture of customer centricity based on B2B Trust
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