Insight Webcasts Archives - Page 2 of 8

Customer Centricity Corner with Peter Lavers – Partner Relationship Survey

June 26, 2024/in Customer Centricity, Insight Webcasts /by Peter Lavers

Customer Centricity Corner with Peter Lavers – Partner Relationship Survey The subject of this discussion is our Partner Relationship Survey (or Partnership Survey), which is… Read more

Customer Centricity Corner with Peter Lavers – Account Based Marketing

May 30, 2024/in Customer Centricity, Insight Webcasts /by Peter Lavers

What is Account Based Marketing and where does it fit in a customer centric Business to Business (B2B) operating model? There are several definitions of ABM, and I personally like… Read more

Customer Centricity Corner with Peter Lavers – What customer centricity means in a intermediated business model.

October 4, 2023/in Customer Centricity, Insight Webcasts /by Peter Lavers

What customer centricity means in a intermediated business model. How can you be customer centric when there’s an intermediary ‘in the way’? Many B2B… Read more

Customer Centricity Corner with Peter Lavers – the difference between customer strategy and sales strategy in B2B

July 26, 2023/in Customer Centricity, Customer Strategy, Insight Webcasts /by Peter Lavers

Customer Centric Account Management Part 2 If you know us or have seen previous episodes of the Customer Centricity Corner will recognise that our purpose at Customer Attuned Ltd… Read more

Customer Centricity Corner with Peter Lavers – Listening to Customers

June 26, 2023/in Customer Centricity, Insight Webcasts /by Peter Lavers

The difference between “doing surveys” and really listening to customers! In this edition of the Customer Centricity Corner Rachel Waterfield, Customer Insight Manager at voe… Read more

Dr Mark Hollyoake joins Ecclesiastical podcast to talk about why building trust in business is extremely powerful?

June 20, 2023/in B2B Trust, Insight Webcasts /by Dr Mark Hollyoake

Why is building trust in business extremely powerful? Most business-to-business (B2B) relationships are purely transactional, however, willingness to be vulnerable with ot… Read more

What is the role of a leader in learning and development?

June 2, 2023/in Insight Webcasts, Training and Development /by Alan Thompson

What is the role of a leader in learning and development? Training expert Alan Thompson at Customer Attuned, invited Stewart Waddy, Head of Strategic Intermediary Relationship… Read more

Customer Centricity Corner with Peter Lavers – Customer Focus in High Pressure Sales Environments

May 15, 2023/in Customer Centricity, Customer Strategy, Insight Webcasts /by Peter Lavers

How can we maintain customer focus in a highly competitive and quarterly-sales-driven industry sector? In this edition of the Customer Centricity Corner we tackle a common tens… Read more

How do companies measure investment in training?

April 25, 2023/in Insight Webcasts, Sales and Account Management, Training and Development /by Alan Thompson

How do companies measure investment in training? In this episode, Sales and Capability Training Experts, Alan Thompson and David Brown, hold an interesting conversation on how… Read more

Customer Centricity Corner with Peter Lavers – Why B2B companies need an explicit Customer Strategy

April 17, 2023/in Customer Centricity, Customer Strategy, Insight Webcasts /by Peter Lavers

Doesn’t every B2B company already have a customer strategy? Well, you may be surprised to find out that we still come across companies that don’t actually have a true custom… Read more