B2B Archives - Customer Attuned

Customer Centricity Corner with Peter Lavers – Partner Relationship Survey

June 26, 2024/in Customer Centricity, Insight Webcasts /by Peter Lavers

Customer Centricity Corner with Peter Lavers – Partner Relationship Survey The subject of this discussion is our Partner Relationship Survey (or Partnership Survey), which is… Read more

The Customer Attuned “Infinity Loop” of Customer Centricity Explained

December 8, 2023/in B2B Trust, Customer Centricity, Customer Strategy, Organisational Performance /by Peter Lavers

Customer Strategy and Organisational Performance do not work in isolation. When they work together systemically with trust as their foundation, they create a cycle of increasi… Read more

Customer Centricity Corner with Peter Lavers – Digital Transformation

March 13, 2023/in Business Capabilities, Customer Centricity, Customer Management, Customer Strategy, Insight Webcasts /by Peter Lavers

How to ensure that Customer Centricity is central in your drive to digitally transform your company In this edition of the Customer Centricity Corner, Peter Lavers interviews Wi… Read more

Is your company Customer Attuned?

June 15, 2022/in Customer Management /by Paul Cranston

Customer Management looks different for a lot of companies, for one company Customer Experience is the priority, for another it’s about Building Trust, or it could be refr… Read more

No going back to the old way of managing customers and partners

March 25, 2022/in Customer Management /by Alan Thompson

No going back to the old way of managing customers and partners Let’s face it, there is no going back to the old way we are used to in how we manage our customers and partners – the… Read more

Six lenses of best practice for Customer Charter development

February 10, 2022/in Customer Management /by Peter Lavers

Customer charters can play a key role in manifesting your wider brand promise into concrete standards and commitments that you are happy for your customers to judge you by. In hund… Read more

The Impact of Hybrid Working on How we Manage and Build Customer Relationships – Nov 2021 Newszine

November 22, 2021/in Publications /by Ellie Luk

Welcome to the November issue of newszine: The Impact of Hybrid Working on How we Manage and Build Customer Relationships Hybrid working is something that a lot of people have alwa… Read more

The International Journal of Sales Transformation

The Trust Dividend – by Dr Mark Hollyoake – Press Feature

October 7, 2021/in Embedded Trust /by Ellie Luk

The Trust Dividend by Dr Mark Hollyoake, featured in The International Journal of Sales Transformation. October 2021 To read the full article, click here The strategic implicat… Read more

Managing your Teams Resilience For Leaders

October 5, 2021/in Insight Webcasts /by Ellie Luk

Managing the resilience of your teams is still a key item on the agenda for the new hybrid style of working, as teams start to come back to the office. Last year, as we all went into lock… Read more

Dr Mark’s Virtual Tea Time Chat with Dr Jeremy Noad

July 21, 2021/in Insight Webcasts /by Ellie Luk

In this episode, Dr Mark Hollyoake asks Dr Jeremy Noad, from The International Journal of Sales Transformation, what the role of sales looks like coming out of lockdown and as CEO&… Read more

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