How can AI help the retail sector as it goes through more upheaval in three key aspects of the way it goes to market and operates?
The retail sector is under much scrutiny at the moment… Read more
https://customerattuned.com/wp-content/uploads/2019/01/SAS-shopper-price-sensitivity.png7161484Peter Lavershttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2019-01-31 04:04:342019-02-05 15:11:363 Reasons Why Retail Needs AI to Stay Competitive and Joined-Up
Peter Lavers contributes to a new e-book from Panviva: Build a Better Customer Experience – Tips from 10 CX Industry Experts!
10 leading influencers and innovators in th… Read more
We are delighted to announce that Customer Attuned director Peter Lavers will be attending IBM’s showcase global conference Think 2019 in San Francisco in February. Peter wil… Read more
Those who know me will confirm that I am an “accidental influencer”. I’m just somebody who’s passionate about customer experience and business value who started sharin… Read more
https://customerattuned.com/wp-content/uploads/2018/06/Digital-Shadows.jpg233744Peter Lavershttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2018-06-18 01:00:522018-06-15 09:33:05Insight-Driven Marketing – The Intention/Reality Gap
I believe that the Marketing and CRM disciplines are experiencing their most exciting period in history – certainly since my first involvement with them (over three decades)!… Read more
https://customerattuned.com/wp-content/uploads/2017/09/SAS-blogs.jpg480720Peter Lavershttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2017-09-14 14:29:172017-10-20 12:41:35Customer Data: The New Marketing Battleground
Customer Attuned were very pleased to see that one of their founding Directors, Peter Lavers, was included on the list of one of the top 20 global CRM experts to follow on Twitter rec… Read more
https://customerattuned.com/wp-content/uploads/2016/06/B2B-TheGreatDebate-41.jpg6671000Alan Thompsonhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngAlan Thompson2017-06-15 09:11:372017-06-15 09:11:37Customer Attuned Director recognised as one of 20 leading CRM experts
A guest lecture in Strategic CRM was delivered by CA Director, Mark Hollyoake, to an audience of MSC students at Napier University in Edinburgh. During his three hour session Mark… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2017-03-07 14:08:482017-03-07 14:09:37Customer Attuned Director speaks at Napier University
Many CM and CRM systems are over-sold and over promise on the capabilities they can deliver from day one. This generates a high level of expectation and anticipation which puts pre… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2015-05-01 14:36:252016-08-04 08:43:17CRM Steps for Success – Managing Expectations, Part 5 of 7
In my last article I explored some of the drivers and needs for a good CRM implementation and the 6 vital steps needed to implement a successful CRM programme. Today we are going to lo… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2015-05-01 13:54:302016-08-04 08:44:13CRM steps for success - Part 2 of 7
People remember how they feel, not how well they were processed
Developing a customer-centric organisation is the Holy Grail for most businesses. But the road is too often… Read more
https://customerattuned.com/wp-content/uploads/2016/05/logo.png00Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngMark Hollyoake2015-04-28 14:14:272016-08-04 08:45:48CRM Steps for Success - Plotting the Journey Part 4 of 7
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