Truth Loyalty Webinar
Customer Attuned Director Peter Lavers will be participating in the next Truth Customer Loyalty webinar on 30 June, 2pm BST.
You are invited to join Truth’s CEO Amanda Cromhout as she debates with Peter, who is a renowned Customer Management and Customer Experience consultant and influencer.
We will discuss an array of subjects such as the ever-increasing role of data science, ‘segment of one’ theory, customer value management (CVM, including cross/up-selling), recognition of tenure and ending on how your culture needs to be in sync with your loyalty programme.
Join us!
It’s free and you can register here.
Ellie’s career began in retail marketing for luxury and main stream brands over 20 years ago in London and in Hong Kong, where she was responsible for creating e-commerce platforms, initiating marketing strategies, developing B2B collaborations and partners and orchestrating customer events and conferences.
A keen project manager, Ellie is firm but patient in controlling and executing marketing communications, building B2B alliances, managing and developing the series of C-Level conferences “The Great Debate” for our B2B clients, enhancing customer relationship management and developing multi-channel customer strategies.
A keen project manager, Ellie is firm but patient in controlling and executing marketing communications, building B2B alliances, managing and developing the series of C-Level conferences “The Great Debate” for our B2B clients, enhancing customer relationship management and developing multi-channel customer strategies.
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