In January, our CRQ partners Deep-Insight took their own medicine and conducted a CRQ (Customer Relationship Quality) assessment on their own partners and customers to ask what we thought of our relationship with them.
CRQ™ is a World-leading B2B-specific Voice of the Customer methodology to understand, manage and improve long-term customer relationship quality.
After poring over the results they have (bravely) shared the results and proposed actions in this short blog:
They are now in the process of discussing the results with all their clients so that they can better serve our needs in 2018.
- Customer Centricity Corner with Peter Lavers – What customer centricity means in a intermediated business model. - October 4, 2023
- Customer Centricity Corner with Peter Lavers – the difference between customer strategy and sales strategy in B2B - July 26, 2023
- Customer Centricity Corner with Peter Lavers – Listening to Customers - June 26, 2023