Trust Archives - Customer Attuned

Building ‘Business-to- Business’ Trust At Operations Level. Part 3

Building ‘Business-to- Business’ Trust At Operations Level Let’s take a look at trust development and how to “make it happen” and turn leadership intention… Read more

July 16, 2021/by Dr Mark Hollyoake

Blog, CRM, Customer Centricity, Customer Experience Improvement, Customer Information Planning, Customer Journey Mapping, Customer Management, Customer Management Systems, Customer Relationship Strategy, Customer Value Management, Customer Value Segmentation, Digital, Leadership, Marketing, News, Retail, Strategy

Truth Loyalty Webinar with Peter Lavers

Peter Lavers recently took part in this webinar with Amanda Cromhout, CEO of South Africa’s leading loyalty programme experts, Truth. It was a wide-ranging discussion co… Read more

July 7, 2021/by Peter Lavers

B2B Customer Management, B2B Trust, Blog, Building Trust into your Customer Plans, Building Your Capability & Competency Framework, Business Capabilities, CRM, Customer Centricity, Customer Experience Improvement, Customer Management, Customer Proposition Development, Customer Relationship Strategy, Leadership, Marketing, News, People Capabilities, Trust

Top 25 CX Blogs

We are delighted to announce that the Customer Attuned blog has been included in HelpSquad‘s list of “25 Customer Experience Blogs to Add to your Weekly Reading List… Read more

June 23, 2021/by Ellie Luk

AI, CRM, Customer Centricity, Customer Information Planning, Customer Management, Customer Management Systems, Customer Value Management, Digital, Marketing, News

SAS Global Forum

The SAS Global Forum is an event that brings together the most curious minds in analytics and data science. It is a must for anybody interested in being more insight-led as a busines… Read more

May 13, 2021/by Peter Lavers

B2B Trust, Blog, Building Trust into your Customer Plans, Customer Centricity, Distributor / Intermediary Management

A Year in Lockdown Supporting our Customers

A year in lockdown supporting our customers Looking back at the last 12 months, it’s easy to focus on the negative news and forget the positives that came out of going into lockdown.… Read more

April 14, 2021/by Gary Lunt

B2B Trust, Blog

What is your Customer Relationship Purpose? B2B Trust Series Part 1

What is your Customer Relationship Purpose? How many of us have actually taken the time to ask ourselves this question and then tried to answer it? And having thought it through, ha… Read more

March 18, 2021/by Dr Mark Hollyoake

CRM, CRM Publications, Customer Centricity, Customer Management, Leadership, Marketing, News, Trust

Peter Lavers Voted as top CX Professional

We’re happy to report that our founding director Peter Lavers has been voted by the readers of the UK’s Customer Experience (CX) Magazine as one of the top 50 CX Profes… Read more

February 2, 2021/by Ellie Luk

B2B Trust, Blog

Joined up Voice of Customer and Staff Studies

In my many years as a practitioner and consultant in the field of Customer Management I’ve often wondered why business treats its Voice of Customer (VoC) and Voice of Employee (VoE… Read more

November 18, 2020/by Peter Lavers

B2B Trust, Blog, Building Trust into your Customer Plans, Customer Relationship Strategy, Interdependence, Joint Business Planning, Key Account Management, Leadership, Strategy, Trust

Unpacking the B2B Trust DNA™ Model

Trust is a key dynamic in business to business (B2B) relationship success. It is often quoted and referenced, yet little understood. It has taken me over five years of academic doc… Read more

July 1, 2020/by Dr Mark Hollyoake

B2B Trust, Building Trust into your Customer Plans, Customer Attuned Assessment, News, The Trust Ladder, Trust, Trust Talks

Mark Hollyoake gains his Doctorate on B2B Trust

Huge congratulations to one of our directors, Mark Hollyoake, for successfully completing and passing his Doctorate, analysing and proving the constituents of B2B Trust. Is it… Read more

January 27, 2020/by Peter Lavers

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