B2B Trust is more than a gimmick, read our actionable insights
Tag Archive for: B2B Trust
As an independent customer experience expert on the SAS Collaborators Programme, I’m delighted to have my new blog “Why treating customers fairly should be a top pr… Read more
Peter Lavers Voted as top CX Professional
/in News /by Ellie LukWe’re happy to report that our founding director Peter Lavers has been voted by the readers of the UK’s Customer Experience (CX) Magazine as one of the top 50 CX Profes… Read more
Salesforce Gratitude Campaign
/in Sales and Account Management /by Ellie LukWe’re delighted to report that a quote from our director Peter Lavers has been included in Salesforce‘s #SalesforceGratitude campaign.
The question was “T… Read more
Joined up Voice of Customer and Staff Studies
/in Business Capabilities /by Peter LaversIn my many years as a practitioner and consultant in the field of Customer Management I’ve often wondered why business treats its Voice of Customer (VoC) and Voice of Employee (VoE… Read more
The Trust Factor – Making B2B Trust your business DNA – Read the panel summary
/in B2B Trust /by Ellie LukB2B trust can be defined as; “The willingness to be vulnerable to another party and the decision to engage in actions based upon an interpretation of their ability, credibility an… Read more
Customer Attuned Newszine October Issue – B2B Trust explained
/in News /by Ellie LukTrust is such a heavy word. It carries huge responsibility.
We use it in so many situations and yet, we often test the boundaries, stretching it to see how much wriggle room we have, b… Read more
The Trust Factor – Speaker Spotlight
/in Embedded Trust /by Ellie LukRegister here… Read more
Unpacking the B2B Trust DNA™ Model
/in B2B Trust /by Dr Mark HollyoakeTrust is a key dynamic in business to business (B2B) relationship success. It is often quoted and referenced, yet little understood.
It has taken me over five years of academic doc… Read more
Losing the opportunity to add value could also lose you trust and the business.
/in Embedded Trust /by Dr Mark Hollyoake
As an insurance broker, your role is to understand my insurance needs and find the best match to the market to meet those needs. Given there are so many direct providers, onli… Read more