2022 - Page 2 of 3 - Customer Attuned

Trust: the growth engine of B2B customer relationships

Institute of Sales Professionals Webinar – Dr Mark Hollyoake Talks about Trust

October 7, 2022/in News /by Ellie Luk

Trust: the growth engine of B2B customer relationships Dr Mark Hollyoake Joins the panel at the Institute of Sales Professionals Trust seems to be the buzzword of the moment in Bus… Read more

Explainable Ai - What is the B2B relevance?

What’s the Relevance of Explainable AI in B2B?

September 22, 2022/in B2B Trust /by Peter Lavers

What’s the Relevance of Explainable AI in B2B? Explainable or Interpretable AI (XAI) is all about humans being able to understand the result, output or solution that has been gene… Read more

Institute of Professional Sales - KAM Club Launch image

Institute of Sales Professionals KAM Club Launch – Dr Mark Hollyoake joins the panel

August 17, 2022/in News /by Ellie Luk

Institute of Sales Professionals Launches the KAM Club The practices and processes for managing and growing customer portfolios is in constant flux, particularly with k… Read more

Negotiating in Changing Markets

August 16, 2022/in Sales and Account Management /by Alan Thompson

Negotiating in changing markets For many experienced negotiators, either on the supplier or purchasing side, managing complex B2B negotiations in volatile market cond… Read more

Why is Sales Capability Important?

July 12, 2022/in Insight Webcasts, Sales and Account Management /by Ellie Luk

Why is Sales Capability important in your company? Experts in people development, Alan Thompson and David Brown, discuss what it means to have a sales capability in your company.… Read more

Peter Lavers Features in SAS Step Programme

July 7, 2022/in News /by Peter Lavers

SAS, the leader in analytics and artificial intelligence, is providing a free re-skilling and employment initiative to help repair the economy, empower the country’s w… Read more

Is your company Customer Attuned?

June 15, 2022/in Customer Management /by Paul Cranston

Customer Management looks different for a lot of companies, for one company Customer Experience is the priority, for another it’s about Building Trust, or it could be refr… Read more

Dr Mark’s Virtual Tea Time Chat with Andrew Hough, Institute of Sales Professionals

May 18, 2022/in Insight Webcasts /by Dr Mark Hollyoake

In this episode, Dr Mark talks to Andrew Hough, CEO of the Institute of Sales Professionals. The Institute of Sales Professionals has already grown to over 7,000 members across 8… Read more

How well do you manage customer value?

May 6, 2022/in Customer Management /by Ellie Luk

In the insurance and wider financial services sector, the concept of customer value is growing in profile all the time. This has come about mainly, though not exclusively, as a res… Read more

Adopting A Customer Centric Culture Demands One Thing

April 11, 2022/in Customer Centricity /by Paul Cranston

Adopting A Customer Centric Culture Demands One Thing Customer Attuned Associate Paul Cranston considers what it takes to successfully adopt a Customer Centric culture… Read more