Customer Centricity Corner with Peter Lavers – Using Customer Segmentation Models
CUSTOMER CENTRICITY CORNER – Using Customer Segmentation Models
Customer Attuned director and CX Influencer, Peter Lavers, talks with Appreciate Group’… Read more
Tag Archive for: B2B Customer Management
Institute of Sales Professionals Webinar – Dr Mark Hollyoake Talks about Trust
Trust: the growth engine of B2B customer relationships
Dr Mark Hollyoake Joins the panel at the Institute of Sales Professionals
Trust seems to be the buzzword of the moment in Bus… Read more
Institute of Sales Professionals KAM Club Launch – Dr Mark Hollyoake joins the panel
Institute of Sales Professionals Launches the KAM Club
The practices and processes for managing and growing customer portfolios is in constant flux, particularly with k… Read more
Negotiating in Changing Markets
Negotiating in changing markets
For many experienced negotiators, either on the supplier or purchasing side, managing complex B2B negotiations in volatile market cond… Read more
Why is Sales Capability Important?
Why is Sales Capability important in your company?
Experts in people development, Alan Thompson and David Brown, discuss what it means to have a sales capability in your company.… Read more
Peter Lavers Features in SAS Step Programme
SAS, the leader in analytics and artificial intelligence, is providing a free re-skilling and employment initiative to help repair the economy, empower the country’s w… Read more
Is your company Customer Attuned?
Customer Management looks different for a lot of companies, for one company Customer Experience is the priority, for another it’s about Building Trust, or it could be refr… Read more
How well do you manage customer value?
In the insurance and wider financial services sector, the concept of customer value is growing in profile all the time. This has come about mainly, though not exclusively, as a res… Read more
No going back to the old way of managing customers and partners
No going back to the old way of managing customers and partners
Let’s face it, there is no going back to the old way we are used to in how we manage our customers and partners – the… Read more
Six lenses of best practice for Customer Charter development
Customer charters can play a key role in manifesting your wider brand promise into concrete standards and commitments that you are happy for your customers to judge you by.
In hund… Read more
building a culture of customer centricity based on B2B Trust
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