Our experts help you understand the value of Customer Centricity

Tag Archive for: Customer Centricity

Customer Centricity Corner with Peter Lavers – Digital Transformation

How to ensure that Customer Centricity is central in your drive to digitally transform your company In this edition of the Customer Centricity Corner, Peter Lavers interviews Wi… Read more

Peter Lavers’ article on thrifting gets featured in CX Magazine

Many people believe that ‘thrifting’ only refers to second-hand shopping, charity shops, flea markets/rummage sales, and buying all things “vintage” or upcycle… Read more

Customer Centricity Corner with Peter Lavers – What is Customer Centric Account Management?

What is Customer Centric Account Management? The subject today is “Customer Centric Account Management”, and I’m delighted to introduce two guests, Mike Pepe and Ed Rottmann. E… Read more

Customer Centricity Corner with Peter Lavers – What Loyalty Means in Business to Business

What Loyalty means in Business to Business Everyone who’s passionate about customer centricity would agree that loyalty is a good thing. But when your customers are businesses r… Read more

Customer Centricity Corner with Peter Lavers – Using Customer Segmentation Models

CUSTOMER CENTRICITY CORNER – Using Customer Segmentation Models   Customer Attuned director and CX Influencer, Peter Lavers, talks with Appreciate Group’… Read more
The SAS Step Programme graphic

Peter Lavers Features in SAS Step Programme

SAS, the leader in analytics and artificial intelligence, is providing a free re-skilling and employment initiative to help repair the economy, empower the country’s w… Read more
Playbook in Customer Experience

Playbooks in customer experience management

In my role as a consultant and adviser to companies across sectors, I am increasingly coming across and hearing about the utilisation of playbooks in customer experience managem… Read more

Six lenses of best practice for Customer Charter development

Customer charters can play a key role in manifesting your wider brand promise into concrete standards and commitments that you are happy for your customers to judge you by. In hund… Read more