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Seven ideal characteristics of a B2B influencer

Influencer Marketing is becoming increasingly recognised as an important component in the marketing mix*, particularly with the rise of digitally-enabled customer empowerm… Read more
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Watson Commerce B2B Tweetchat – 13 February, 6pm UK time

Customer Attuned director Peter Lavers will be co-hosting an IBM Watson Commerce B2B tweetchat with Melissa Gonzalez (award winning retail strategist) on Tuesday 13 February a… Read more