We’re delighted to report that a quote from our director Peter Lavers has been included in Salesforce‘s #SalesforceGratitude campaign.
The question was “T… Read more
In my many years as a practitioner and consultant in the field of Customer Management I’ve often wondered why business treats its Voice of Customer (VoC) and Voice of Employee (VoE… Read more
https://customerattuned.com/wp-content/uploads/2019/06/shutterstock_1067105606-2.jpg470704Peter Lavershttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngPeter Lavers2020-11-18 14:56:362020-12-01 12:17:09Joined up Voice of Customer and Staff Studies
B2B trust can be defined as; “The willingness to be vulnerable to another party and the decision to engage in actions based upon an interpretation of their ability, credibility an… Read more
https://customerattuned.com/wp-content/uploads/2020/11/Panel-Summary-Blog-image-2.png350600Ellie Lukhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngEllie Luk2020-11-10 09:59:162020-11-11 10:49:14The Trust Factor – Making B2B Trust your business DNA – Read the panel summary
Trust is such a heavy word. It carries huge responsibility.
We use it in so many situations and yet, we often test the boundaries, stretching it to see how much wriggle room we have, b… Read more
Trust is a key dynamic in business to business (B2B) relationship success. It is often quoted and referenced, yet little understood.
It has taken me over five years of academic doc… Read more
https://customerattuned.com/wp-content/uploads/2020/07/TrustDNA-model_2020.jpg10061004Dr Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngDr Mark Hollyoake2020-07-01 12:34:492020-09-23 15:49:40Unpacking the B2B Trust DNA™ Model
As an insurance broker, your role is to understand my insurance needs and find the best match to the market to meet those needs. Given there are so many direct providers, onli… Read more
https://customerattuned.com/wp-content/uploads/2019/06/shutterstock_694253248-2.jpg469704Dr Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngDr Mark Hollyoake2020-06-16 17:05:502020-06-16 17:05:50Losing the opportunity to add value could also lose you trust and the business.
https://customerattuned.com/wp-content/uploads/2020/06/Online-Panel_May.jpg6251144Alan Thompsonhttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngAlan Thompson2020-06-02 16:43:532020-06-04 10:50:29How can we better manage our own and our team’s resilience – Panel Discussion Summary
What is Trust in B2B relationships? This is a question I have been wrestling with since I enrolled on a Doctoral research programme at the University of Southampton. From years of w… Read more
https://customerattuned.com/wp-content/uploads/2020/05/What-is-Trust_.png315560Dr Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngDr Mark Hollyoake2020-05-07 11:32:332020-05-07 13:08:18What is Trust in B2B Relationships?
Is it possible to systematically develop trust to a mutual competitive advantage in B2B?
This is the question I have been wrestling with since I enrolled on a Doctoral research pro… Read more
https://customerattuned.com/wp-content/uploads/2020/04/The-power-of-B2B-trust.png315560Dr Mark Hollyoakehttps://customerattuned.com/wp-content/uploads/2016/05/logo.pngDr Mark Hollyoake2020-04-28 11:06:592020-05-07 13:02:41The Power of Business to Business Trust